Google Ads For Non-Profits

Increase Your Visibility

Your ads will show for relevant searches on Google, boosting your brand's visibility by finding the right users at the right time.

Attract New Supporters

From volunteers to donors, attract new supporters to your non-profit.

Free $10k Spend

Qualifying charities can access up to $10,000 per month in search ads shown on Google via the Google Ad Grants programme.

Want to learn more about Google Ad Grants? Discover the Google Ad Grants Guide.

Success Stories

Animals & Domestic Violence

Education & Business News

An education and business-focused organisation utilised the Google Ad Grant to raise awareness of their local events and news articles.

They saw steady growth over a period of 6 months, including:

• An 840% increase in weekly ad spend

• Tracking a click-through rate of 9.8%, above the Google Ad Grants average and compliance levels

• Driving the most engaged users to the site, compared to all other traffic sources.

A non-profit working to help survivors of domestic violence and their pets find safe homes used the Google Ad Grant programme to raise awareness of their cause, attract new supporters and newsletter sign-ups.

In 60 days of their account being optimised and new campaigns set live, they saw:

• Tracked over 2000 new users to the site.

• 47.4% increase in ad spend, utilising all of the budget.

• Conversions increased by 26%, attracting new leads to become volunteers and donors.

Google Ad Grant Management Services

I offer extensive Google Ad Grants management services, covering the following:

• Eligibility check

• Google Ad Grant application

• Edit of existing accounts & campaigns

• Strategy to set your marketing goals & objectives

• Creation of campaigns

• Ongoing management & optimisations

• Policy compliance checks

• Monthly reporting

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